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Design Guidelines

To ensure a consistent and professional visual identity, RCIIS recommends using specific logos, color palettes, typography, and images across all products.

Project

Colors

Our palette pairs a confident red with warm neutrals. Use Primary Red for key actions and highlights, Cream and Sand for soft backgrounds, and Ink for text to keep every material clear and recognizable.

Primary Red

#b02d2b

Dark Red

#8b1f1f

Cream

#f5f1e6

Sand

#e4d7c3

White

#ffffff

Light

#f5f9fc

Ink

#1a1a1a

Background Samples

These approved combinations show how each base color pairs with its tonal accent. Use them as starting points for slides, social posts and printed materials so every layout feels balanced and unmistakably RCIIS.

Font Family

Berthold Block gives our headlines a bold, friendly voice, while Titillium Web keeps body text clean and easy to read. Set headers in all caps and keep type sizes consistent across print and digital.

Header

Berthold Block

Text

Titillium Web

Icons

Our hand-drawn line icons bring warmth and personality to the learning experience. Use them in black on light backgrounds to illustrate programs, services and key ideas, and avoid mixing them with other icon styles.

Logos

The RCIIS logo is the most recognizable part of our identity. Always use the official files provided below, keep clear space around them, and never stretch, recolor or add effects that alter the design.